OK, BB mentioned that FB makes him more money than DM. So, what is the secret?
I have a page. I generally post short news stories (stuff that really is not worthy of the time required to make a proper blog post) and leave comments on other FB pages that I like.
Not really getting much traffic from FB. Maybe I am not being aggressive enough? Maybe just the totally wrong approach? My community really are not very active, which is probably the main problem.
Got a big link or 2 on my site to drive people to FB. But that is not really making a difference.
Yeah.
I have just Liked some big pages, a few news ones and a few sports ones (all about 1 million Likers each). So hopefully a few stray comments will draw in some new readers.
although so far today I have only succeeded in losing some FB fans.
I was talking to a lady on Sunday who said she's been having some decent success with Facebook and all she's really done is make sure she posts daily, but only once so she doesn't annoy all of Likers or whatever you want to call them. Sounds counterintuitive to what they all say, but she's been making it work for her biz.
I guess it depends on the product. If you liked a furniture store you would probably cope with a daily message, if a health news site then maybe a few messages can be tolerated?
it likely depends on whether the message has any benefit to the reader. Which is why getting likes for likes sake then normally turns nasty when you start actually trying to sell to people :)
If you are going to use FB to sell stuff you need to mix it in with useful or entertaining stuff. You would not watch a TV channel that is nothing but commercials would you? There has to be some benefit to the Liker or follower.
at the moment I am just writing health / fitness news posts to try to gather more Likers.
It's a tough game. Our approach is somethign along the lines of...
- Fans - get 'em by any means
- Build conversation : Creates buy in, but more importantly gets your messages seen more
- THEN start cacheing in
We haven't been doing much. Mostly experimenting with #1 and #2. Hard though. The big difference for me in facebook to search is that people are there to play. In search they are trying to get something done. On facebook they are doing their very best to avoid that. If you can tie in to that whole "right, I'm here. Nothing is happeneing, what can I do now" vibe then I think it's a win.
"cacheing in"
So that's for the SEO, right? :)
developer... not an seo remember.
Actually I have no idea what my job is any more.
>>The big difference for me in facebook to search is that people are there to play.
Right. Very good point.
Seems to me that entertainment, travel, leisure, luxury type goods could do well there. Along with foodie and drinkie things.
Twitter might be better for stuff that makes you sweat.
The more I go on there, the more I hate it, but it seems like Facebook's best use is for brand-building. It seems good for conversation building like you all mentioned, but I can't imagine it being all that wonderful for converting sales. I know, I know, building a brand leads to sales, and that it depends on the market, blah blah blah, but I don't see it directly leading to sales. But if someone can point to something that say Facebook makes them a ton of dough, I'd be glad to back off that.
OK - bean spilling time... I'll start a new thread for what I want to do on FB, but I'll move it behind the curtain
How many people are talking about your Facebook page?
431 like this
51 are talking about this
Updated my FB page ever so slightly in a way typical of me (someone with no design skills). Can you spot the change?
Yes for sure, sharing your post on several pages and groups on facebook is a great way in order to interact with people and say your point of view on the topic.
Perspective. Daily Mail makes me nothing. Facebook makes me very little... but it is growing. I also like that there is a big traffic source out there that doesn't rhyme with poo-ball.