Google To Ensure Small Sites Left In The Cold, Big Sites Dominate and User Experience To Go In The Shitter

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User offline. Last seen 2 days 18 hours ago. Offline
Joined: 27/08/2010

I'm sure you all read this about Google working to strip useful keyword and referall data from search.  Find it fascinating that we were just discussing the other day the dangers of their closed platform system and uber-secrecy to themselves and then they pull this!

I personally can't wait to see all the crap pages with dupe content to pop up from sites trying to figure out which keywords are most effective for them.

User is online Online
Joined: 19/08/2010

I'm still stunned by this.  The only hope is that logged in users make up a small % and that % is representative... and that they never get around to rolling it out further.

Much as I hate being overly kw focused, this really is a fist up the bum for seo (and not in a good way!). 

User offline. Last seen 2 days 18 hours ago. Offline
Joined: 27/08/2010

Well, the silver lining is if you're in AdWords, they're still giving you the data on their ads and saying fuck "privacy".

Jon
User offline. Last seen 23 min 40 sec ago. Offline
Joined: 27/08/2010

Well, my 2nd most important keyword phrase today is (not provided) 

Although I guess that is many random searches.

User offline. Last seen 36 min 48 sec ago. Offline
Joined: 26/08/2010

yeah, but if you setup a webmaster central account you get the aggretaged top 1000 results over the last 30 days, So by selling your soul to the devil and doing daily comparisons plus a lot of complicated analysis then you might be able to get more or less back to where you are now.

I'm interested to see what the % of not known's is for each client, to be honest.

Jon
User offline. Last seen 23 min 40 sec ago. Offline
Joined: 27/08/2010

I wonder if this is really another part of "Panda". 

The last update seemed to be targeted spammy link networks (if the forums I read were true). Maybe Google feel that they have tackled on page factors enough for now and are starting to deconstruct the SEO industry, make it as hard as possible for people to optimise for specific terms.

Or is it just that I am Mr. Paranoid Panda Victim?

User offline. Last seen 2 days 18 hours ago. Offline
Joined: 27/08/2010

Heheheh, Jon you got me to thinking that maybe in their own warped way, they're hoping this will make the internet better.  By making some of that data unavailable, in theory you would be forcing site owners to start creating content based on what they think their site is about.  Therefore, sites that have no relevant keywords should beat the spammers and big online businesses!

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Joined: 19/08/2010

Gurtie: I haven't yet seen anyway wed be able to get keyword level conversion data now for one. long way from where we were.

User offline. Last seen 4 hours 52 min ago. Offline
Joined: 20/08/2010

Hrrrm.  No doubt Google is going after the SEO indiustry especially automated content pages.  But the essence of SEO remains the same - create a site, then start creating pages that target individual keywords and phrases.  Only now you are operating blind.

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Joined: 19/08/2010

Just a thought: can this be turned to an advantage at all?. G has just given us a nice, legit, way of spotting logged in users. You could do this before but it was a but naughty and not without risk. Now though it's safe and simple.

Only example I can think of now is local places reviews. Getting these reviews is much easier from people who already have a google account. By testing referrer string we could prompt G users to leave a review.

Must be better examples than that though. Anyone?

User offline. Last seen 4 hours 52 min ago. Offline
Joined: 20/08/2010

It is useful to know who the die hard Goog users are. Good thinking BB.

Jon
User offline. Last seen 23 min 40 sec ago. Offline
Joined: 27/08/2010

Is there a way to just throw up more +1 buttons when someone is logged in?

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Joined: 19/08/2010

Oh - if anyone IS interested... the underhand way works for other services as well.  So, for instance if I wanted to check whether users here were logged in to their account at webNinjaGuruRockstarHangout.com then I could do that.  Might be an egg-sucking lesson for some, but essentially the process is that you load a remote  image that is only available once logged in and use javascript to test whether it loaded. If it did they are logged in.

I don't think it is a particularly nice thing to be doing though. Not unless you really need to know anyway.

Jon
User offline. Last seen 23 min 40 sec ago. Offline
Joined: 27/08/2010

sounds very clever. 

User offline. Last seen 36 min 48 sec ago. Offline
Joined: 26/08/2010

clever :)

Yes, even just knowing numbers of logged in google users is helpful, for knowing whether its worth pushing +1 to a websites audience, for examle.